Fabulous, Paris, France

Fabulous is a highly popular coaching app with a user base of tens of millions of people. I helped them make their ‘world of Fabulous’ come alive, by producing 30 minutes of animation as prime content for their users.

The first video on this page was the pilot, which lead to the development of the other six films, each revolving around a different theme, a different character and a different location.

Scroll down for more videos!

For this project I set up a brand new team of around 35 creative professionals from around the world, set up the production processes, servers and tools and directed all stories from first concept to the videos you see below.

All of the artwork was drawn by hand and created just before the rise of creative artificial intelligence. All of the music is custom built.

Resilience

Grattitude

Time

Balance

Anxiety

Self belief